Profile: SmartPower
Year Founded
2002
Type
Non-profit
Last on Think
Updated on: 02/26/2009 12:00
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Mission Statement

SmartPower is the nation’s award-winning non-profit marketing organization that is leading the effort to promote clean, renewable energy and energy efficiency. We use innovative and traditional marketing techniques to identify and create effective messages that resonate with the general consumer and move them to take action towards clean energy and energy efficiency. Our ultimate goal is to create a robust consumer marketplace for wind, solar, water and all clean renewable energy products. In the process we will create a vibrant marketplace for clean renewable energy and a nation that embraces energy efficiency as “the first renewable." Our unique marketing approach is capturing attention, creating customers, and cultivating a mainstream marketplace from coast to coast to break the addiction on fossil fuels. With offices in Washington, D.C., Hartford, CT, and Philadelphia, PA, SmartPower assists municipalities across the nation to clean their air and to become energy independent by increasing the voluntary use of clean, renewable energy and energy efficiency products and practices.     Let's Get Energy Smart!

Location
1120 Connecticut Ave., NW Suite 1040
Washington, DC 20036
United States
Phone
(202) 775-2040
Fax
(202) 775-2042
Website
www.SmartPower.org
Email
bwright@smartpower.org
Issues
What's New
 
 

02-18-09 SmartPower extended the date for the contest.  You now have through December 5th to encourage America's youth to be Energy Smart!   Check out www.smartpower.org/adchallenge  for details! 

02/07-09 SmartPower in the Laws of Necessity. 

 

01/15/09 Brian Keane on the Huffington Post: Something to Chu On

12/17/08 SmartPower rewards Township Middleton, Pennsylvania with a solar panel for committing to 20% renewable energy by 2010.

12/12/08 SmartPower's President quoted in The Philedelphia Inquirer: EPA Job Filled With Challenges

 

10/28/08- Encourage people to break the addiction and become energy  smart! Participate in SmartPower's Energy Smart Ad Challenge. The best video wins $10,000!

PRESS COVERAGE OF YOU TUBE CONTEST:

About.com                                                                                                         

AlphaTrade Finance
Atlanta Business Chronicle
Austin Business Journal
Baltimore Business Journal
BetaNews
Birmingham Business Journal
Boston Business Journal
Breitbart.com
Business First of Louisville
Business Journal of Greater Milwaukee
Business Journal of Phoenix
Business Journal of the Greater Triad Area
Business Review (Albany)
Charlotte Business Journal
Dallas Business Journal
Dayton Business Journal
East Bay Business Times
Energy Industry Today
Forbes.com
Houston Business Journal
Inbox Robot
Interest!ALERT 
Jacksonville Business Journal
KAIT ABC-8 (Jonesboro, AR)
Kansas City Business Journal
KRON - San Francisco TV4
Los Angeles Business from bizjournals
Los Angeles Times
Media Industry Today
Memphis Business Journal
Minneapolis / St. Paul Business Journal
Nashville Business Journal
New Mexico Business Weekly
Orlando Business Journal

Ohio.com
Pacific Business News
Pittsburgh Business Times 
                                                                  

Portland Business Journal
PublicityInsider.com
RBC Dain Rauscher Inc.
Reuters
Sacramento Business Journal
San Antonio Business Journal
San Francisco Business Times
San Jose Business Journal
South Florida Business Journal
Triangle Business Journal
 

10/28/08-SmartPower launches new website, visit www.smartpower.org 

 

7/30/08- Brian Keane writes "Not Yet to the Tipping Point on Renewable Energy" on this week's blog for Huffington Post.

 

7/6/08 - SmartPower President, Brian Keane, was interviewed for an AP article on the progress of American families switching to green energy. To read the article on Newsday.com click the link and let us know your thoughts. 

 

6/29/08- Brian Keane speaks with Cassandra Crockett from The Salt Lake Tribune about saving money on energy this summer. 

 

6/26/08- Brian Keane's blog on the Huffington Post this week discusses  why consumer demand for green energy is the answer.

 

6/18/08-  Simple tips that will help you and the environment in The Fresno Bee.

 

6/16/08 - Brian Keane shares tips for conserving energy  with South Carolina's paper The Item.

 

 
 
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SmartPower: Let's get Energy Smart!
SmartPower is a nationwide, nonprofit marketing campaign that is leading the effort to promote clean, renewable energy and energy efficiency. Let's Get Energy Smart!
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Our Blog Posts
 
 
Google-backed startup gets solar energy...

 

An eSolar "heliostat"

When coal-spewing utilities make significant investments in solar power you know that the energy world is shifting under our feet:

...

Tags: blog   Energy   google   Solar   SmartPower
0 Comments  Permalink
Ecomigrants

 

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SmartPower 340 days ago
Join the green revolution and break the addiction by getting Energy Smart! Make a 30 second video that inspires today's youth to be smart about the energy the consume!

http://www.smartpower.org/adchallenge.php
SmartPower 375 days ago
We just launched our Energy Smart Challenge! This will give YOU a chance to educate Americans about using clean energy and the benefits of being Energy Smart. For more information go to our website http://smartpower.org/adchallenge.php
SmartPower 438 days ago
Brian F. Keane is speaking the The Future of Environmentalism tonight in Denver. The event is sponsored by The New Republic magazine. For more info and to register visit: http://www.tnr.com/rsvp/greenconvention/index.html
SmartPower 471 days ago
Clean Energy. It's Real. It's Here. It's Working. Let's get Energy Smart.

BEING ENERGY SMART!
* unplug items when not using them
* turn out the lights when you leave a room
* save gas by turning it off instead of idling
* keep your household at a comfortable but reasonable temperature
* air dry beach towels
* take shorter showers
Our Media
 
 
See all
 
   
 
SmartPower's Energ...
This is YOUR chance to win money by making a positive influence in the world! And by money, we mean $10,000 ! Teach America how to be Energy Smart today!
Tags: public   video   contest   PSA   Energy   service   announcement   10   Ad   SmartPower...
Views 9
by  SmartPower on february 25, 2009
 
   
 
The SmartPower Minut...
SmartPower launches a new site, Let's Get Energy Smart!
Tags: change   environment   break   Energy   smart   help   addiction   impact   world...
Views 24
by  SmartPower on february 25, 2009
 
   
 
The SmartPower Minu...
More ways to save on that energy bill!
Tags: environment   america   Energy   clean   Blonde   SAVE   Hand   up   SmartPower...
Views 19
by  SmartPower on february 10, 2009
 
   
 
The SmartPower Minu...
The Inauguration and its energy and money saving benefits!
Tags: transportation   hilary public tran   obama fireside chat   smartpower ...
Views 36
by  SmartPower on february 05, 2009
 
   
 
The SmartPower Minu...
The new mainstream- greenstream!
Tags: change   green   Reusable   obama   help   hybrid   Toyota   Yes We Can   Hilary...
Views 19
by  SmartPower on january 15, 2009
 
   
 
SmartPower Minute # ...
Check out the Best Energy Tips of 2008!
Tags: best   environment   2008   Energy   tips   SAVE   SmartPower   minute
Views 23
by  SmartPower on january 07, 2009
 
   
 
SmartPower Minute # ...
Cut back on that TV this year!
Tags: environment   2008   Energy   new   diet   save energy   SmartPower   2009   energy...
Views 20
by  SmartPower on january 07, 2009
 
   
 
SmartPower Minute # ...
Saving money and energy from your kitchen! Stuff that oven!
Tags: Energy   tips   full   SmartPower   cooking   hoiday   oven
Views 20
by  SmartPower on january 06, 2009
 
   
 
SmartPower Minute # 8
Tags: SAVE   environement   energy bill   blanket   cold weather   sweater
Views 20
by  SmartPower on january 06, 2009
 
   
 
SmartPower Minute #...
Help the environment while helping you pocket this holiday season....
Tags: environment   Money   tips   holidays   clean energy   save energy   SmartPower...
Views 24
by  SmartPower on december 11, 2008
 
   
 
SmartPower Minute # ...
Stirring things Up!
Tags: smartpower minute   energy saving tips   save money save energy
Views 28
by  SmartPower on december 05, 2008
 
   
 
SmartPower Minute # 5
Saving Energy and Money around the kitchen by being Energy Smart !
Tags: environment   Energy   tips   holiday   SmartPower   season   cooking   kitchen...
Views 9
by  SmartPower on december 02, 2008
 
   
 
SmartPower Minute #4
Congrats Barack Obama!
Tags: obama   barack   smartpower minute
Views 16
by  SmartPower on november 07, 2008
 
   
 
Smart Power Clean E...
SmartPower Clean Energy Earth Day Ad Challenge.Starring Logan Ra with music from Bluegrass Lullabies, produced by Wendell Tilley and Kingfish Productions Inc...
Tags: environment   contest   Energy Conservation
Views 25
by  SmartPower on october 28, 2008
 
   
 
Informational
Where to go to learn how to win $10,000 !!!
Tags: youth   contest   clean energy   green living   Energy Smart   SmartPower
Views 8
by  SmartPower on october 28, 2008
 
   
 
SmartPower Minute #3
get out and vote!
Tags: election   vote   Energy   Green Energy   clean energy   green living   Energy...
Views 6
by  SmartPower on october 28, 2008
 
   
 
SmartPower Minute #2
The Phantom's Power. Learn about the money and energy you can save through the use of a power strip!
Tags: green   Energy   clean energy   halloween   green living   SmartPower
Views 16
by  SmartPower on october 28, 2008
 
   
 
SmartPower MInute #1
SPM #1
Tags: global warming   environment   Energy
Views 4
by  SmartPower on september 12, 2008
 
   
 
SmartPower
SmartPower: Leading the effort to market clean energy.
Tags: global warming   environment   Energy   Energy Smart
Views 15
by  SmartPower on july 25, 2008
 
   
 
Let's Get Energy Smart!
Flipping the light switch is one of the easiest ways to save energy.
Tags: global warming   Energy
Views 15
by  SmartPower on july 25, 2008